The Brisbane Broncos today announced Q.L.D. Group (Queensland Land Development) as the club�s sleeve sponsor for the next three seasons.
Observing Brisbane�s increasing emphasis on its close association with the river, the announcement was made in spectacular fashion adjacent to the South Brisbane Sailing Club on the banks of the Brisbane River when Broncos players Dane Carlaw and Corey Parker arrived, piloting a sleek speedboat sporting both Broncos and Q.L.D. Group branding.
Also in the boat was Q.L.D. Group�s directors George Cheihk and Con Bassili. The party was met at the Sailing Club by a group of special guests, including Broncos managing director Bruno Cullen, Broncos captain Darren Lockyer and his vice-captain, Shane Webcke.
The boat � sponsored by Q.L.D. Group � is a �sister� to the Broncos season-member prize for 2005 which will be presented to the lucky winner at the opening 2005 NRL match at Suncorp Stadium between the Broncos and Cowboys, on March 13. A 5.5 metre Bow Rider with a 140 horsepower outboard motor, the season member prize boat is valued at $38,000.
Q.L.D. Group, one of south-Queensland�s major land developers, has joined the Broncos� Platinum major sponsor group, and have agreed to be on the sleeve of the Broncos jersey for seasons 2005, 2006 and 2007. And according to Broncos managing director Bruno Cullen, the association could be much longer.
�As far as businesses are concerned, we are both relatively young Queenslanders and it would be great to think we could grow together,� he said.
�We have been having on-going discussions for a few years now on just how we can both become associated in a tangible and beneficial way, and finally we have found the suitable opportunity. The strong Broncos brand, and the extreme visibility of our sleeve, is no doubt a vehicle for Q.L.D. Group to keep their name in front of the public.
�George and his company have always shown they have a strong interest in rugby league and I am delighted the Broncos can now play a part in carrying that message forward. Land and housing is an integral part of our society, as is sport and � in Queensland � particularly rugby league.
�I�m confident we can build this new association in to a strong and lasting relationship and I am really pleased to welcome Q.L.D. Group as a member of the Broncos family.�
Managing Director of Q.L.D. Group, George Cheihk, said his company was delighted to be on board with the Broncos.
�This is a partnership between two very exciting companies, and I look forward to a successful association, and a successful season in 2005 and onwards,� he said.
�We are great supporters of rugby league and of Queensland, so it was a natural progression to join with the Broncos. Our company tries to give back to the community, and we hope that through this sponsorship we can achieve great results for the people of south-east Queensland.�
Q.L.D Group promotes some of the best master planned, community living estates in south-east Queensland. It is a young company and has been in business for two (2) years with the head office at Station Road, Indooroopilly. The sales office is located at the corner of Eagle Street and Collingwood Drive, Collingwood Park.
Already Q.L.D Group is heavily associated in rugby league, and as well as the Broncos are involved in the sponsorship of the Queensland State of Origin team, the International Legends of League, the Ipswich Jets, Redbank Plains Bears and Ipswich Rugby League, and has recently signed to be the naming sponsor of the Ipswich football ground, which will be known as Q.L.D Group Stadium.